By means of this post i would like to show how to improve search engine optimization of your blog by optimizing your title tags. Optimizing your title tags is basically all about telling search engines like Google and Yahoo about your particular post.
Search engines do not them self get to know about your post and its title. That post title can be a title for you, but not for search engines. You got to tell them about the title of your post so that they can give you a higher rankings.
Normally you might have noticed that when you publish a post the title of the post in the browser tab is still the name of your blog, instead it should be your post title. Isn't it? Thats what we will work on now. This would improve your rankings by all means. You just need to continue with making informative post to attract your readers.
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Lets start our work in adjusting title tags of your blog!
Back up your template. In case of any problem you can recover back.
Go to Design>>Edit HTML. Check the Expand Widget check box.
Press alt+F ( This would bring a search box so that you can search the tag in the next step. Its faster then if you start searching by your own manually )
Step 3: Search for this tag
Step 4: Replace this tag with this
Step 5: Save. Your Done !
Check what you have achieved. Navigate to your any post and notice that now your post title followed by your blog title is appearing in your browser tab.
Yay! Now your search engine ranking gonna improve dramatically. :)