Add Fewer Links Per Page To Increase Their Page Rank Priority

Add Fewer Links Per Page To Increase Their Page Rank Priority
Have you ever thought about the number of articles that you would link to a particular blog posts or directly to your home page? Do you like to add many links on your home page to share your blog's page rank with them? If yes, then it might be a time to re-think over your SEO strategy.

There was a time when Google clearly mentioned in their guidelines that webmasters should avoid adding more than or around 100 links on a particular website or blog page.

Why Did Google Do That Back Then?

About 8-10 years back, the website design weren't that advanced (like the CSS drop down menus) that doesn't effect the visitors reading experience on a blog. So each time if a website would add many links to a particular page, that would directly show up the blog/website as a link farm and would give it a spamy touch.

Plus, at then, Google only indexed a specific size of a website page (like 100kb or so) or either they could index a website uptil specific height. So to avoid a situation where the lower portion of a website or blog may get neglected, Google shared the guidelines where they didn't recommended using more than 100 links on a website.

But its a changed story now. With the advance and more clean ways to present the content (drop down menus form), Google no longer supports that guideline and as per Google software engineer, Matt Cutts, webmasters could clearly exceed that link limit of 100 per page.

BUT, that doesn't mean that they would spam the page with thousands of link. Be more practical and think as a reader your self. Make sure that your doesn't ruin the user experience in the process.

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Why More Links Per Page Decreases Their Page Rank Priority?

One of the great ways to give out an extra push to your blog articles is to link them directly with your blog's homepage. Say your blog's home page has PR 4. Now every article that you link to it would be given a specific priority in search engine results page due to their dofollow attributes.

Briefly, What is Dofollow/Nofollow?

When we make up a link, if we would add a rel="nofollow" tag to it, search engines wont pass on the page rank juice to that particular link. Where as if you don't, and let the link be as it is, example

<a href="your link">Your Anchor Text</a>

then, it would be considered as dofollow link and thus it would get benefited by the page rank juice.

So as per Matt Cutts, if you tent to add more and more links to your page, the entire page rank basically gets divided between those linked articles. So if you link 5000 articles on a page that has PR 4 (page rank), than 4/5000 would be the priority to each link.

Where as linking 4 articles on a PR 4 page would give 4/4=1 PR to every linked page. So that's the rough idea of how Google deals with the linked articles.

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So What Should You Do?

Simple. Try to maintain a balance. Don't link too much. Though its hard to give out figure (or the number of links that are OK to link), but i would personally stick to links less than 25 per page. That is that i wont be linking more than 25 articles on a particular page directly.

Just a rough example.

The following video by Matt Cutts explains in an all! Hope it helped.

Now What?

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BloggingeHow | Making Blogging Simpler: Add Fewer Links Per Page To Increase Their Page Rank Priority
Add Fewer Links Per Page To Increase Their Page Rank Priority
BloggingeHow | Making Blogging Simpler
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