From the publishers aspect, discount codes are great in a sense that they would be able to sell their un sold inventory faster then before by giving discounts on their Ad units. For the advertisers, what could be a better opportunity to get a 500$ ad unit with 50% discount?
Its a win-win situation for both the sides. Lets get into more features that Discount codes has to offer and how exactly you can use them to get started.
Discount Codes for AdvertisersMaking use of the Discount codes would help the advertisers get started with their ad campaigns at much affordable rates. Blogs offering discount codes could be given more priority, and if they convert well, what could be a better option to avail, with ads spots in low rates and high conversion rate.
When and where to apply discount codes?
While checking out, advertisers can apply these discount codes. These discount codes could be for the first month, or a publisher may give a discounted ad unit for unlimited time, depending upon the nature of the discount code that is offered.
I'll talk about that in a bit.
Discount Codes for Blogger and Publishers
To create a discount code and get started, follow the steps below.
Navigate to BuySellAds Dashboard >> Discount Coupons and the entire magic is right there.
As in the image above, you can notice 5 different fields that you can set. First being the name of the discount code. That can be any random name. May that be your Granny's name or your online gaming tag. What ever that you wish that advertisers can easily remember and follow.
Next up is Discount amount. You can simply enter the amount (that would be percentage of the listed ad unit rates on the inventory page of your blog on BuySellads).
Then you can choose among the two options. 'renew at discounted rate' or 'renew at full price'. Its pretty much self explanatory and you can set any of these to make the discount code act accordingly.,
Next, you can setup the time up till the discount code is valid or you can choose the number of times the code is valid for.
Any of these two conditions that is met first will come into play.
How to Use Discount Codes?
So lets say you just create a nice and attractive discount code name for your sponsors. Now you can mention the discount code in the description area on the inventory page and every advertiser that lands on it would know that they can apply such a code.
Well, i am sure all the BSA fans would know the importance of having such a valuable feature at our hands.