You're done with writing your blog post and it's time to marketing that awesome piece of content and let people know how it can be so helpful for them. Doesn't matter if Google picks up your blog posts and reward it with high place in SERP (search engine results page), we still have many content marketing strategies and platforms, that you can implement and get a decent traffic to your blog posts, and blog in general.
- ##check## Little Story Of BloggingeHow
- When BloggingeHow got hit by negative SEO where 45k low quality Russian backlinks were pointed towards this little blog, the blog's organic reach via search engines got depleted. Over 70% of my traffic went into drain. I believe everything happens for a reason, and this led me find more content marketing strategies and tools which would help me regain the glory. This post is what I found out. Hope it helps you out too.
It's not that you've to use all of these tools and platforms to market your blog. Every platform mentioned or may it be a tool, would work differently depending upon your niche. I would recommend you to study more about them in detail and what they can do for your blog.
Without any further due, lets lay down these highly popular content marketing tools and platforms.
Content Marketing Platform #1 Quora
Quora is an emerging content marketing platform where you could answer questions within your niche and link back to your blog posts to boost the traffic.
What I love about Quora is that it has a culture of providing quality and has far less spam than Yahoo! Answers where we had every next person spamming around. People give in detailed answers to questions and no body minds if you link back to your blog posts or resources online that provide and add value to the answer as a whole.
My advice in this regard would be to learn how you can promote your blog links in a decent manner. Try to make them look natural.
You can go back to your blog archievs and pick up with popular blog post that you wrote. Now search that topic on Quora and answer a question related to that.
Write about 1-200 words explaining the topic, or even more if you feel like less won't do the justice to the question, and then link back to that post.
This would bring in considerable traffic to your blog, depending upon how popular that topic was. It's all about giving back to the community. If you're honestly helping people out, they won't mind checking back your blog post that has a lot more than that.
Currently, I'm in love with Quora! <3
Content Marketing Platform #2 RedditReddit was meant to be the face of the Internet. It's a similar approach as Quora where users up vote a post. There are many categories that you can join depending upon your blog's niche and start participating.
Along with helping people by answering, you can share your blog posts as a part of the answer, thus driving readership that could have never found your blog other wise.
Love Reddit too <3 You can read out How to Bring Reddit Traffic To Your Blog? (Advance) and 10 'WOW' Facts About Reddit - #5 Teaches A lot
Though Reddit moderators have a bit more conservative approach to links in the post. I would say it conservative because of the fact that you've to make the platform a win win for both the world.
If you are to promote bloggers, you have to accept their blog post links (if done decently for sure). With my experience with Reddit, I have seen many of my post being deleted even though they were high quality.
Still, it depends on the category that you're part of. Do give it a try! If you're able to get your post on the first page of the category with high upvotes let alone on the home page of Reddit (which only happens rarely), you can still drive in some serious traffic towards your blog.
Content Marketing Platform #3 Voat.coVoat.co is like a clone of Reddit which was introduced in 2014 as an alternative to Reddit after Reddit faced pretty tough time lately. The layouts are pretty similar to Reddit, and more important, the sub Voats (are just like sub reddits) are all the same as on Reddit.
People started migrating to Voat after Reddit banned a very popular community 'Fat People Hate'
Content Marketing Platform #4 Facebook Groups
Generally when we think of a blog's social media profile on Facebook, we call out our bet on Facebook page. Lately I started BloggingeHow's Facebook group (AskHassam Facebook Group) and realized how powerful a Facebook group can be if you're able to moderate a heathly and productive discussion.
If your blog's followers are able to see value in the discussion, the community will go far beyond you even planed.
A huge issue of Facebook groups is SPAM! There are rarely any groups of Facebook where you won't see spam. It needs a thorough moderation and keen eye to pick up spam links and posts. You have to make sure that the environment is clean and focuses on the discussion that you look forward to built. Don't allow any random person to post or promote his/her product.
That is not what the group is for. Implement the rules firmly.
You can write your blog's description intelligently, linking back to your blog and your squeeze page, increasing your optins.
With BloggingeHow's Facebook group, Alhumdulilah, we as a family have been able to create a very loving environment where every person feels a pleasure to reply to the beginners.
What's awesome about Facebook group is that it lets your utilize the power of Facebook it's self. Every body is on Facebook! Find them, show them how your group can be the dream place for them, that they were missing.
People are in search of the group you're willing to create. You can begin by inviting your all Facebook friends. Facebook allows you to have 5000 friends. That's in your control. You can add people that share similar interest with you and then invite them to your group.
I'm sure if you're providing enough value, they would love to be part of it.
Content Marketing Platform #5 YouTubeWe all know YouTube is surpassed Yahoo as the second most search search engine after Google. You can and have to use YouTube to promote your blog. You can re purpose your blog posts in the form on videos and put them on YouTube with great video titles.
Notice how these massively popular websites like BuzzFeed creates their videos on YouTube. They take up statistics from all around the web and collect them into extremely addictive YouTube videos of about 2-3 minutes.
The same content is then published on their website in the form of blog posts. They are on the top of this strategy of utilizing YouTube to market their blog.
Among these list, I personally use Quora and YouTube to re purpose the content. You can create a schedule for your self. Answer at least 5 questions a day on Quora and create a 2-3 minute video on YouTube to highlight the points made into your certain blog post. Choose enticing video titles and there you go.
Hope this post was helpful. Happy blogging. :)
- ##check## Also checkout
- These 7 Effective Tricks to Grow YouTube Audience Fast will be quite helpful to you.